Finding an expert in high-quality chicken meat in the EU is not as easy as it sounds. After spending a few days scouring the internet, the important part is to look for and find a reputable supplier you can trust to supply you with the poultry items you are looking for. The market orientation of the poultry meat sector has several competitive advantages when compared to other meats.
The absence of religious implications, affordability and health benefits are exemplary when it comes to comparing them to their counterparts of pork, beef, or lamb meat. Chicken production and farming is also far kinder on the environment and is naturally gluten free! Rich in vitamins and mood enhancing amino acids, there is no better choice when it comes to a low-fat meat option. The better quality the chicken, the better the taste will be.
The status quo of this sector has influenced how the marketing of this industry has evolved over the years in Europe. There has been a significant reduction of selling whole chickens in favour of more conveniently sized and priced chicken pieces. Although the EU shows a definitive preference towards boneless poultry products, such as chicken breasts, there is a strong demand for the affordable darker meat portions. This market flexibility has promoted a great increase in the consumption of poultry meat and the current market trends predict this to increase even more in the future.
The structure and characteristics of the poultry meat industry in the EU provides a great framework for being adaptive of consumer needs and expectations. With this greater demand for poultry products, safety standards and quality must remain paramount when deciding on where to get your chicken.
Thankfully, the EU instituted a ban on chlorinated chicken products – more accurately chicken that has been chlorine-washed. Most consumers associate chlorine with cleaning bleach, which is as unappetising as it sounds! The EU has a fundamentally different approach to food safety when compared to the rest of the world, they ban substances and processes that have the potential to cause harm to the consumer. This does not mean that all chicken is the same quality however, you will still need to find a reputable premium poultry supplier for the best quality and value.
Find a chicken supplier of EU poultry that will give you the best value for money, never compromise on quality and is conveniently located in the heart of central Europe.
The options you will have with premium EU poultry are almost limitless. Whether you are cooking for one or a big family, you will not easily run out of ways to serve this deliciously healthy meat. High in protein, the building blocks of muscles, and even higher in flavour, premium EU poultry can be prepared and served in many delectable ways that will suit someone with even the fussiest of tastes. Explore your chicken options and create a heavenly dinner table experience.